biltong farm bullseye

Startup The Biltong Farm is rolling out two licensed products after announcing them last summer. The official biltong for England Rugby and Challenge TV’s Bullseye are available in 35g bags in Original, Chilli and Peri-Peri.

The beef NPD uses topside, with the rugby product aimed at sports stadia and gyms, and the Bullseye snack intended for pubs and bars. The launch followed many months of design and essential shelf-life testing, said the Lincolnshire supplier’s co-founder Rebecca Smith.