Onken Dairy has teamed up with movie giant 20th Century Fox to offer consumers a VIP trip to New York.

Timed to coincide with the release of romantic comedy Down With Love, which is released on October 3 and stars Ewan McGregor and Renée Zellwegger, the promotion will feature on a variety of Summer BioPot yogurts.

Julie Plant, Onken’s general manager, said: “The film fits very well with the profile of our
consumers. The promotion gives us a good opportunity to generate more interest in the Summer range.”