Organic fruit and vegetable producers must be given a firm commitment from retailers that they will buy at a fair price. And government must continue to provide the right financial support for growers to convert and maintain their business, said Margi Lennartsson, head of the Henry Doubleday Research Association vegetable conversion programme. Dr Lennartsson was speaking at an association open day attended by Elliott Morley, agriculture minister, who attempted to reassure those English growers who are showing concern that growth will lead to lower profits. He said government wanted to ensure the UK industry won a bigger share of the market. Waitrose buyer Alan Wilson said fresh organics accounted for 15% of the group's sales, and consumers were driving the market {{FRESH PRODUCE }}