Kellogg's is the latest big brand to cash in on the Pokémon phenemenon with the launch of a summer promotion on two of its kids cereal brands. It is offering in-pack collectable Pokémon character cards with Frosties and Choco Corn Flakes for nine weeks from the end of July. There are 10 3D cards to collect from 500g and 750g Frosties, and 500g Choco Corn Flakes. Frosties 1kg packs carry a sticker book featuring two Pokémon charcters and a game tip card for each character. Each flashed promotional pack sports the Pokémon slogan Gotta catch 'em all'. A cut out window lets kids spy the Pokémon character hidden inside. {{P&P }}