Pasta Sauce brand Dolmio is moving into pouches for the first time with the launch of Just Heat & Serve. It comes in five varieties: spicy Italian chilli, sun ripened tomato and basil (rsps: 475g £1.59, 300g £1.29), carbonara (280g £1.59), tomato and chunky mushroom, and roasted vegetables (475g £1.59). This brings Dolmio in line with other Pedigree Masterfoods brands, such as Uncle Bens and Tyne, which are moving into pouch packaging. Pouches are increasingly popular with consumers as they convey the impression of freshness and convenience. {{P&P }}