A new PPS which it is claimed is the world's first drink to contain a natural blend of herbal aphrodisiacs has been launched. Roxxoff, distributed by Lynch Wines, is a combination of vodka, passion fruit and a "unique formulation of herbal libido boosters". Sold in a 275ml bottle and with a 5.4% abv, it claims to contain a Chinese herbal ingredient that interacts with specific parts of the body, such as the kidneys and liver, to stimulate blood flow.

confident Fonseca
Port house Fonseca has redesigned its brand identity. Using its Portuguese heritage, the logo has been simplified to achieve a "more confident expression of the brand's identity". The Fonseca bottle shape has been retained. The Fladgate Partnership's MD Adrian Bridge, said the new packaging embraced the brand's traditional values but added a contemporary edge.