Safeway has done much to support needy farmers, especially those of the Welsh variety. Its Welsh Mountain Lamb campaign went down a storm in stores last year and is set to be repeated, with the benevolent supermarket chain putting its hands in its pockets to get more hill farmers online. A promotion on all Welsh lamb products will raise money for 12 young farmers' clubs to buy a technology package. This will include a laptop computer, allowing them to access the internet in remote areas. Just what they need for ordering groceries from Tesco.com. {{COUNTERPOINT }}