soft drinks report 2016

soft drinks lead image

10 Things You Need To Know About... Soft Drinks

30 Mar 2016

In the latest instalment of our series of digital features we reveal what consumers really think about the soft drinks tax and how concerns over sugar are already impacting the category

soft drinks sugar

More than half of Brits support sugar tax... but will it work?

30 Mar 2016

As the taxman chases soft drinks, a poll for The Grocer raises questions over how effective the sugar levy will be…

Zest adevrt by RPM

Creative challenge: can sugar be a virtue for soft drinks?

30 Mar 2016 | By Amy North

Can energy drinks be advertised without boobs and extreme sports? Is there such as thing as a relaxation drink? And can sugar ever be a virtue? We’ve asked creative agency RPM to find out…

Coke still

Video: What are the challenges of replacing sugar with stevia?

30 Mar 2016 | By Rob Brown

Production of a lower sugar version of Coke Life began in March. So why, and how, has Coke changed the recipe just 18 months after launch? 

ribena light ad campaign

Has the great sugar cull been enough to rescue kids drinks?

30 Mar 2016 | By Natalie Brown

Last year Tesco delisted a raft of added-sugar kids’ fruit juice drinks. So what impact has this had on sales?

Nichola Borg

Spar buyer: 2015 was a 'wake-up call' to soft drinks industry

30 Mar 2016 | By Amy North

Nichola Borg expects full-sugar drink ranges to reduce earlier than expected following the Chancellor’s sugar tax announcement

Germany: Algae Drink

Top 10 global launches: algae drinks to high-caffeine cola

30 Mar 2016 | By Amy North

With the help of Mintel, we’ve scoured the globe to find the best soft drinks innovations. Here’s what we came up with…

pepsi max rain event

Pepsi Max Cherry sweetens sales in sugar-battered market

30 Mar 2016 | By Natalie Brown

No sugar Pepsi Max delivers 12.4% growth for Britvic as rival Coke’s sales go flat

craft drinks

Craft pop sales sparkle as 'discerning' drinkers stock up

30 Mar 2016 | By Amy North

Small batch brands are cashing in as the craft scene spreads to soft drinks. But can mainstream players do craft? 

Coke taste the feeling ad

Coke splashes the cash as ad spend soars to £30m

30 Mar 2016 | By Amy North

Soft drinks brands are pouring money into traditional advertising with spend up 51.4%


Oranges and orange juice

Florida orange crop gets pulped by Hurricane Irma Subscription

21 Sep 2017 | By Daniel Selwood

Irma hit Florida last week, sparking a sharp rise in the global price of orange juice concentrate

Alex O'Rourke

Former Diageo EU innovation chief joins Fever-Tree Subscription

21 Sep 2017 | By Daniel Woolfson

In the new role of innovation director at the posh mixer brand, Alexandra O’Rourke will focus on fresh initiatives

Zip firelighters

SHS Group completes acquisition of Standard Brands Subscription

18 Sep 2017 | By Daniel Selwood

The deal sees Zip firelighters join the SHS portfolio

New facade of revamped Evian bottling plant in France

Evian on course to be carbon neutral after £253m plant refurb Subscription

13 Sep 2017 | By Daniel Selwood

Powered by 100% renewable energy, the new-look facility in France is certified carbon neutral

Plastic trash on a beach

Is there really the bottle for a deposit return scheme? Subscription

13 Sep 2017 | By Ian Quinn

International evidence shows it comes at an exorbitant cost so why are Nicola Sturgeon and Coca-Cola coming out in favour?


craft beer hops

Has the craft beer craze crested? Subscription

21 Sep 2017 | By Daniel Woolfson

British craft beer is arguably the best it’s ever been. The problem is there’s just so damn much of it, so is the glass half empty?


For the food waste fight to succeed, we need transparency – urgently

20 Sep 2017 | By Ian Quinn

Wrap praises moves by the likes of Tesco and Sainsbury’s to publish their individual food waste data, so will all food retailers now follow suit?

sainsbury's snapchat spectacles ad

Sainsbury’s Snapchat venture is a smart way to target younger shoppers Subscription

19 Sep 2017 | By Emma Weinbren

Remember the days when Snapchat was dismissed as an app for illicit affairs?

Pret A Manger has opened a second Veggie Pret in London

Celebrity vegans will boost diet popularity – but beware the whitewash Subscription

18 Sep 2017 | By Emma Weinbren

News that racing driver Lewis Hamilton has converted to veganism may have met with ridicule in some quarters, but he is part of a growing trend that appeals to those seeking a more healthy lifestyle

freddo bars

Freddo fury shows just how much Brits are in the dark about food price increases Subscription

14 Sep 2017 | By Carina Perkins

Most shoppers are still blissfully unaware of what is coming … now it’s up to the industry to set the record straight

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