Jersey Royal new potato growers and marketing company Naturally Best have signed an agreement to extend the distribution of Jersey Royals to independent retailers.
Jersey Royal Potato Marketing spokesman Tim Ward said: “This is the start of a very strong alliance to help promote the super-tasting Jersey Royal to smaller retailers not easily reached in previous years.”
Naturally Best will be distributing prepacked Jersey Royals in 500g and 1kg packs, either washed or dirty. Both products are branded with the Jersey Royal livery.