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A new strawberry variety hailed as a quantum leap forward for soft fruit production is set to be sold in commercial volumes.
Soft fruit breeder Redeva has developed two new strawberry varieties for the UK retail market. Red Glory and Red Princess have been bred for the UK's cooler climate and fruit as early as May. Ten tonnes of the fruit is being grown this...
The Ava strawberry developed by Angus Soft Fruits has appeared in Tesco six weeks earlier than last year thanks to a tie-up with Dutch growers at The Greenery.Sold in Tesco’s Finest range, the Ava’s licensing arrangement with the Dutch…
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