One in four consumers have cited carbonated drinks as the main cause of UK obesity in a new study.

More than two-thirds of respondents to the YouGov SixthSense poll said fizzy drinks were bad for dental health. And almost one in three (29%) said all adverts for sugary soft drinks should be banned.

“The perceived health risks related to soft drinks are, for the most part, the same ones that have been around for years,” said YouGov SixthSense research director James McCoy.

“In one way or another, fizzy drinks are widely viewed as being detrimental to one’s health.”

He added: “Many people are particularly concerned with the role of soft drinks companies in the lives of young people. Unsurprisingly, 75% of respondents in the report highlighted ‘heavily advertised’ as a term they associated with Coca-Cola.”

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