Wine merchant Malcolm Cowen is promoting Sisca Crème de Cassis throughout the summer with a collarette prize promotion on 20cl and 50cl bottles. Top attraction is a holiday for two in Paris for three nights, including flights, hotel and £250 spending money. There are also 100 runners-up prizes of flights to the romantic city. A spokesman said the promotion was aimed at stimulating sales and introducing new consumers to the spirit. The collarette also features ways to serve the drink such as adding fruit juice. {{DRINKS }}

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