Latvia birch 4

Tåpped, a brand of drinks made with birch water sourced in Finland, has launched in Whole Foods Market and Selfridges.

The range includes 100% birch water, apple & root ginger and bilberry & lingonberry (rsp: £2.49/250ml). The birch water category was set to take off this year in the UK, said Tåpped founder Paul Lederer: “The popularity of coconut water has shown consumers are willing to drink beverages from more unusual but natural sources.”