Feel Good Drinks has added flavoured waters to its soft drinks range.

Made with spring water, Feel Good Water comes in lime and pomegranate flavours (rsp: £1.30/400ml) and is being positioned as a 100%-natural, low-calorie alternative to existing flavoured and vitamin waters.

“Some flavoured and vitamin waters are made by adding loads of sugar or artificial ingredients, but that is not what water drinkers want,” said Feel Good Drinks co-founder Steve Cooper.

The company has also announced it is supporting its Feel Good Kids drinks range by teaming up with stage show Shrek the Musical for an on-pack promo to win a cruise for four.