Sales manager, The English Provender Company
"We believe that innovation and investment are essential to maintaining a vibrant and exciting category, as well as to attracting new consumers. By educating consumers about the versatility of the category we can also increase consumption."
Colman's business operations manager
"Retailers are now beginning to stock products that have relevance throughout the year. Consumers visit Nando's restaurants all year round and want to create the same taste at home. Asda is perhaps the best example of responding to consumer demand by stocking five of our peri-peri marinades and three sauces all year round."
Marketing director for The Grocery Company
"Recent growth within the market has been fuelled by spicy and chilli flavours, with more consumers looking to spice up everyday foods, including burgers, chips and sausages."
Senior product manager, G Costa