Four South West businesses have joined forces to offer £100,000 support to one lucky regional food or drink business.

The Seed Fund initiative is calling on brands that have gone beyond concept stage, and are less than three years old, to apply for a chance to receive a year of branding, marketing and financial advice.

The companies last year trialled the initiative - sponsored by regional food and drink promoter Taste of the West - and ‘winning’ brand Bird & Wild organic coffee launched into Planet Organic last month.

The group comprises brand and design consultancy The Collaborators, PR agency Purplefish, digital agency Omni and accountants FD Works.