Wines from Spain is promising to make this year's generic marketing campaign the most successful yet by increasing the presence of its ads.
The budget for this year is £920,000, which will mostly be spent on advertising in national papers.
A spokeswoman said: "Wines from Spain is building on last year's campaign by increasing the number of insertions in a wider range of national supplements and consumer publications to increase the amount of coverage and, therefore, the opportunities to see the campaign."
She added that Wines from Spain is holding a retailer tasting day in London on September 26 to show off the range of products from the country.