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A social media campaign giving consumers the chance to send someone a personalised can of Heinz soup has almost doubled the size of the brand’s Facebook community. Since the start of the push on 3 October, some 1,700 consumers have paid…
Baxters soup is back on TV this weekend for this first time in five years. The first ad in its new 5m campaign, which runs until the end of November, airs during Downton Abbey on Sunday. It features a group of friends, faced with unexpected visitors, who improvise with ...
Heinz has announced its Big Soup brand is to sponsor rugby league’s 2011 Gillette Four Nations and Engage Super League.
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