First Quench has become the first major retailer to list Stella Artois' one litre bottle. First Quench beer buyer Geoff Creese said: "We are witnessing an increasing consumer move to bigger pack sizes, not just 24 slabs' and 36-packs, but also pint cans, bigger bottles and extra fill." The bottle was introduced to take advantage of the trend for drinking beer with food and Interbrew UK's sales director, Steve Kitching, said: "There is a massive opportunity to develop beer and food in consumers' minds." {{DRINKS }}