Cornershop Online is to launch a new app within the next six months, which will allow indies to send direct deals to their customers’ phones.

The app would enable stores to react quickly to changes in the market - for example to a heatwave - so they could tailor promotions, said founder Purdeep Haire.

The app would cost retailers £10 per month, Haire added. “We expect uptake to be huge because the rewards are instant.”