Tesco has become the first major UK retailer to launch a microwaveable steak product.
Although the steaks were developed as suitable for sale as fresh, Tesco is selling them in its frozen meat aisle, priced £1.99 for a pack of two rump steaks in spicy pepper glaze. Cooking guidelines suggest eight minutes in a microwave, or 20 in an oven.
The steaks are injected with a brine solution and marinaded in sauce before being packed with Cryovac's Darfresh skin-packing technique.
The marinades have been developed for microwaving - the starches absorb any cook-out, ensuring that the meat remains visually appealing.