Tesco has pledged support for British bangers and bacon on its meat counters this week.
The retailer is also set to open regional sausage shops in some areas to promote particular local products.
Forming part of the meat counter, the sausage shops will highlight Yorkshire, Essex, Hertfordshire, Cambridge, Suffolk, Kent, the West Country and north and mid Wales.
Lauren Bewers, sausage buyer, said: “The great British banger is one of the oldest and best-loved foods in this country. We wanted to support British farmers and offer customers the very best products.
“We are also launching the regional sausage shops so we can provide space for speciality sausages from local producers on our meat counters.”