Starting on Monday 5 October 2020
Bass claimed a victory for Worthington over its rival Tetley Bitter when it compared the results of their sporting sponsorships.
A spokesman said the Worthington Bitter Cup Final between Liverpoland Birmingham attracted an audience 20 times...
Carlsberg-Tetley is going ahead with a £500,000 ad campaign linking Tetley’s bitter with the England rugby team, despite their defeat by Ireland last weekend.The brewer is launching the national press and outdoor push to coincide with the last...
Carlsberg-Tetley has reassured retailers that Tetley’s Bitter will remain a key part of its portfolio despite dropping the brew from its corporate name.The brewer has taken on the shortened title of Carlsberg in the UK to bring it in line with...
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