The Ridged Bottle: A clear plastic bottle featuring a thin aluminium screw neck cap with deep ridges to the grip area. This reduces the surface area where the hand is in contact with the bottle, helping to keep the milk cooler for longer. Osei likes the idea of the ridge, but isn’t convinced by the bottle overall. “The plastic would probably make the product seem cheap and unattractive,” he says.
The Dairymen 2012: Sports and milk
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The Dairymen 2012: Bottle designs - The Ridged Bottle