Top brands by retail sales (£000) All outlets 52 w/e 52 w/e % chg 10 Oct '99 8 Oct '00 1 (1) Nestlé Kit Kat 83,467 72,060 -13.7 2 (2) McVitie's Choc Homewheat 52,184 54,414 4.3 3 (3) McVitie's Penguin 36,355 38,499 5.9 4 (5) Twix 28,424 30,556 7.5 5 (6) McVitie's Digestive 29,777 29,977 0.7 6 (11) McVitie's Jaffa Cakes 24,523 27,719 13.0 7 (4) Fox's Rocky 28,616 27,265 -4.7 8 (9) Kellogg's NutriGrain Bar 26,353 26,193 -0.6 9 (7) Jacob's Club 24,386 24,224 -0.7 10 (8) Cadbury's Fingers 20,983 21,924 4.5 11 (16) McVitie's Rich Tea 19,072 19,396 1.7 12 (13) Tunnocks Caramel Wafer 18,775 18,153 -3.3 13 (10) Burtons Wagon Wheels 21,747 17,792 -18.2 14 (18) Maryland Cookies 15,559 17,203 10.6 15 (12) Cadbury's Time Out 17,333 14,367 -17.1 16 (15) Ryvita 14,728 14,147 -3.9 17 (20) Jacob's Cream Crackers 12,610 13,850 9.8 18 (14) Nestlé Blue Riband 15,314 13,685 -10.6 19 (19) Burtons Jammie Dodgers 12,082 13,165 9.0 20 (-) Fox's Crunch Creams 9,425 11,534 22.4 Total biscuits market 1,502,019 1,515,469 0.9 Source: Information Resources {{MARKETING }}