Giles Brook


Giles Brook

CEO, VitaCoco; Partner, Bear

Last ranked: 80

Christmas came early for Brook and his Bear partners as the kids brand sold up to Lotus for £71m in December. Brook remains in charge, spearheading overseas expansion. He has also overseen impressive growth for coconut water brand Vita Coco as EMEA CEO and has injected value into the ailing oils category as demand for Vita Coco coconut oil soars.

The Grocer's Power List 2016 reflects a sector in upheaval