Ocean Spray has introduced a white variety of its bestselling cranberry juice in the US. The twist on the popular red version could also be heading to the UK soon. Made from white cranberries, Ocean Spray said its new addition had a "less-tart" taste than its red sibling. And children's spillages do not stain clothing. Two additions to the white range ­ one with peach, the other with strawberry ­ have also hit US shelves. However, the limited supply of white cranberries could be a stumbling block in rolling out the product elsewhere. The new drinks go on sale this month on the West Coast. {{MARKETING - P&P }}