Asda’s drive to bring US products to UK shelves continued this week with the roll-out of RC Cola. Regular and diet Royal Crown Cola launched in the US in 1905 is available nationwide in two-litre bottles (rsp: £1.28) and six-can packs…
Asda has rolled out what it claims are the first 3D shelf barkers. Inspired by a cover of Empire magazine featuring Star Wars, the illusion of Smirnoff bottles, which appear to change to pre-mixed cans of Smirnoff and cola, was created…
Workers at a Coca-Cola Enterprises bottling and distribution centre in Wakefield, West Yorkshire, have started a 48-hour strike over pay. The plant produces up to 6,000 cans and 1,650 bottles of soft drink a minute and the strike, which...
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