The US's Jolt Cola Company is jumping on the energy drink bandwagon with a new double caffeine cola drink. Jolt says the relaunched product delivers twice the caffeine of average colas. The 250ml can and 500ml bottles are geared towards students, shiftworkers and "just about anyone who burns the midnight oil". Jolt importer in the UK ­ Premium Soft Drinks ­ is in talks with the multiples, and hope to secure distribution across convenience stores and forecourts in the energy drinks fixture by the new year. The cola was launched in the United States in 1985 and in continental Europe in 1992. {{P&P }}