Délifrance is aiming to create a new category in the frozen aisles with a range of premium bake-at-home pastries.

Its Viennoiserie range consists of packs of 10 mini pain aux raisins, mini pains au chocolat and mini croissants.

The products, which can be cooked from frozen in 10 minutes and have a nine-month shelf life, have an rsp of £1.89.