The controversial European Commission organic logo, which was to be compulsorily slapped on all organic food across Europe by 2009, has been scrapped, forcing the launch date back by up to a year.

The green logo bearing the word bio was branded as "barmy" by one EC insider, because despite having strong links to the word organic in other European languages, it meant nothing to British consumers.

German discounter Aldi had also complained because the symbol was similar to its own organic food logo. Now the EC is to recommission the logo, with instructions it must not use the word bio.