Back with the Rollers and Bentleys Brigade on Monday at the bash that's still Numero Uno in London's summer social calendar Chelsea Flower Show. Mind you, I took an unglamorous, but highly practical, London Transport double decker from Victoria on my trip to join the Toffs at the Royal Gala Preview, slipping in through a side entrance with the likes of Alan Titchmarsh and other assorted TV gardening luvvies. It's the occasion when grocery's green-fingered gliteratti don their glad rags, stock up on hay fever tablets and stroll about making gushing noises about lupins and holleyhocks. Sainsbury's Sir Peter Davis, Unigate's Sir Ross ("I only observe gardens") Buckland, Safeway's David Webster and Booker's aptly named Stuart Rose sniffed and beamed at the calendulas and pansies. Even The Grocer's esteemed editor, who wouldn't know a laburnum from a verbascum, was spotted quaffing free bubbly with a motley possé of green media folk in garish summer suits. And on the public relations front Sainsbury and the good old NFU took the honours with a gold prizewinning display of multi coloured home produced fruit, veg and flowers. Even the controversial red and blue tractor British Food Standard mark, just three weeks away from its first airing in the stores, put in an appearance. But, alas, if some of the comments I heard in the main marquee are anything to go by, JS and the NFU face a heck of a job explaining the mark. One Hooray Henry, sporting no less than three roses in his lapel, gushed to a pink suited, Twiglet-shaped companion: "Stephanie, why are Sainsbury putting Lego symbols on their products?" {{COUNTERPOINT }}