Bacardi-Martini looks set to cut the alcohol content of Bacardi Breezer from 5.4% to 5.1% in a bid to minimise the impact of last month's budget changes. The reduction follows the 65% tax increase on ppss on April 28. Spirit-based drinks are taxed on a sliding scale according to alcohol content. The cut allows Bacardi-Martini to limit the increase on Breezer's rsp to 15pa bottle instead of 20p. Other leading brands in the PPS market, such as Guinness UDV's Smirnoff Ice, may follow suit. Bacardi-Martini had rejected switching Breezer's alcohol base to wine or beer ­ a common practice in the US ­ because consumers perceived Bacardi rum as a premium product. {{NEWS }}