Chivas Brothers has set up a new team to implement its global marketing strategy for premium malts and blends. Brands director for super premium brands is Sophie Gallois who has been appointed to define a strategy for Chivas Brothers' super-premium Scotch whiskies. Leslie Fitzell moves from European director for Seagram's Scotch whisky to strategic planning director. Howard Southern becomes brands director for Chivas Regal 12-year-old and Neil MacDonald has been appointed brands director for malt whiskies. Geoff Parmiter becomes director of standard blends, heritage and marketing services strategy across all brands. {{PEOPLE MOVES }}