Antony Worrall Thompson is backing a new campaign urging consumers to eat an egg a day, as part of a healthy diet. The campaign will see the new ‘Egg a day’ logo on pack, from mid-October onwards.

According to the British Egg Information Service, the latest studies have suggested that adolescent teenage girls who eat an egg a day give themselves added protection against developing breast cancer in later life; that including an egg a day in the diet can help to keep weight down; and eggs have also been cited as an ideal weaning food.

The service claims it is now acknowledged that for most of the population, eating an egg a day has no significant effect on blood cholesterol levels.

Worrall Thompson said: “Eggs should be in everyone’s store cupboard and yes, they should be part of our daily diet.”

n simplification

Dairy Crest has launched what it described as new and simplified milk contracts with extra benefits for both farmers and processors.

The dairy group has launched two new contracts, one for suppliers to liquid dairies and the other for suppliers to manufacturing creameries. It said the move would replace 20 current milk supply contract variations with over 50 different prices.

Key aspects of the contracts are expectations that suppliers deliver high quality farm-assured milk and a flatter profile of production.