Find out how price and non-price variables are influenced by the number and fascia of retailers in local areas
Discover how retailers vary their offer according to local factors, including rivals
Root out any evidence of retailers using the planning system anti-competitively; scrutinise relationships between retailers' landbanks and existing stores
Get term details from more suppliers to find out if there is a waterbed effect
Define the market on basis of retailer offer
Quiz retailers about why their milk revenue share has increased to the farmers' cost
Look at supplier investment in R&D to see whether it has declined in recent years
Investigate whether below-cost selling is being used to make consumers mistakenly think goods are cheap
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