Gonzalez Byass has upgraded its core range of sherries in an effort to create interest and attract younger drinkers to the category. This follows the relaunch of its leading fino, Tio Pepe, earlier this year. Fiona Lovatt, marketing manager at UK distributor First Drinks Brands, said: "The latest range repackaging is part of our drive to inject new life and enthusiasm into the UK sherry market." The repackaging exercise is designed to introduce a wider range of wine drinkers to the different sherry styles. {{DRINKS }}