A new worldwide brand identity has been developed for the Czech premium lager Staropramen.
Bass is rolling out the new look bottles into the UK trade and the revamp is being supported by a trade and consumer ad campaign running until the end of...
Bass has introduced a self-merchandised case of its Dutch premium lager Grolsch as part of its drive to increase sales through convenience and independent channels.
These are going instore this month and hold 24 275ml bottles. They feature a...
Bass has reassured retailers that a recall of 3.5 million bottles of Hooch should not affect their trade.
Bass says there is stock available to replace bottles affected by a packaging fault that can cause fragments of glass to fall into the drink. ...
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