>>A ROUND-UP OF THE HOTTEST ACTION IN FMCG



¦ Coca-Cola Enterprises has launched a still drinks range under its Oasis brand - Oasis Fusions
¦ The newcomer is aimed at giving the juice drink brand a more grown-up image and is targeted at 16 to 35-year-old women looking for healthier formats
¦ The two distinctive juice and water blends - passion fruit & vanilla and berry & elderflower - both contain no added sugar and will be supported by a £3m package



¦ Struggling soft drink Sunny D has been delisted in Asda after sales plummeted 50% in the past two years, according to the supermarket
¦ A spokesman said that analysis and customer feedback showed Sunny D was in long-term decline, with half the number of consumers buying it compared with two years ago
¦ Gerber Foods Soft Drinks, which bought the UK distribution rights in February 2005, said Asda's decision was "very strange"


¦ UK drinks company Barrel Booze plans to go head to head against Cobra beer with the launch of a new Indian lager brand
¦ The newcomer will follow the recipe for the Indian Murree lager created at India's Murree Brewery, established in 1861
¦ The lager will be sold in 330ml and 660ml bottles, and the launch will also include a non-alcoholic version

Healthy oasis
sunset for sunny D?
a rival for cobra