Landmark has launched a three-year plan to develop its Lifestyle Express stores.

Under its Evolution Store Programme, it will launch four new formats - off-licence, neighbourhood, transient and impulse - each with its own planograms. The formats would boast bespoke ranges that would help retailers tailor stores to the local customer base, said Landmark.

It claimed Lifestyle Express stores that adopted the new formats would be able to increase sales by 25%, and said non-affiliated independents that signed up to the scheme could get an even greater boost.

Landmark has also revamped its core categories, such as confectionery, to include best-selling lines, and has introduced subtle changes to its fascia and in-store marketing material to bring them up to date.

The moves have been masterminded by Stuart Johnson, who stepped up to the role of retail controller, after Raj Krishan left for arch-rival Today's Group.

"Previously, we had the same format for every location but now there can be different layouts for different stores, and more flexibilty for retailers," said Johnson. "We are also making sure retailers stock the key ranges, which will help them maximise sales."