Fenton picked up the gong at this week's IGD awards for developing a new data analysis system that propelled the independent company to leader of the kids' chilled meals category in under a year.
Birds Eye's Simply Bake to Perfection range won the General Mills Award for Consumer Understanding, United Biscuits took the Nestlé Wellness Award for its 50% sat fat reduction and Booker scooped the Ian MacLaurin Supply Chain Excellence Award for its move to supply prisons.
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