Top professionals from Britain's food and drink industries and new stars of the digital TV world gathered in London's Planet Hollywood this week for a celebration to mark the first series of GrocerTV GrocerTV represents not just the cutting edge of the digital television revolution. It is also a major new development in the business to business publishing arena. Its sharp, topical and sassy approach was well received by Britain's busy independent retailers, who gained crucial tips on boosting profits early on Wednesday mornings. And the tv programme was backed up by a web site for retailers keen to re-view segments of the programmes. GrocerTV won solid support from giants in the manufacturer sector such as Heinz, Britvic, Walkers, McVitie's and Kimberly-Clark. The second series is set to hit screens early in the autumn. {{NEWS }}