Tony Blair will give high profile backing to the NFU's new kitemark for British farmed food when he stages his agriculture crisis summit at Number 10 next Thursday. However, the symbol is already creating controversy. Although major food chains are supportive of the idea, there has been criticism that the industry is having "yet another mark" foisted upon it. And other critics have suggested EU law will make it possible for foreign food to be eligible for the kitemark, thus diminishing its effectiveness as a symbol of British farmed food. NFU president Ben Gill, however, was dismissive of this suggestion. He argued: "While that's true in EU law, it's a hypothetical scenario and typical of the British knocking disease which breaks out when new initiatives are announced. The new symbol will be subject to strict criteria which will protect the integrity of our farmed food." {{NEWS }}