The censures come at a time when broadcast advertising is under rigorous scrunity by Ofcom (The Grocer, September 18, pp5 & 37).
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2011-10-20T12:32:23.097Z
Compassion in World Farming has lodged a complaint with the Advertising Standards Authority against Bpex s latest pork campaign. The animal-welfare group said the Pork Not Porkies adverts, currently seen on billboards around the UK, misled consumers over the welfare standards adhered to by Red Tractor producers.
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