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Cadbury is backing its sponsorship of the London 2012 Olympic and Paralympic Games with a record 50m marketing investment that kicks off this weekend.
Cadbury has come under fire from parents and dieticians for a new marketing drive whereby wrappers from its confectionery can be exchanged for sports equipment to be used in schools. The Cadbury Get Active £9m marketing scheme – endorsed by...
Cadbury's confectionery division Cadbury Trebor Bassett is to sponsor next year's Manchester Commonwealth Games to the tune of £8m.
The company's first visible involvement will come with the Queen's Jubilee Baton relay the equivalent of the...
With their wealth of farming knowledge and expertise on nose to tail butchery and native breeds, it quickly becomes clear
You won’t miss it when you give it; but patients could miss it if you don’t.
The global grocery sector has few rivals when it comes to sheer size, growth rate and appetite. Here are the players leaving the rest of the competition behind
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