BBC Worldwide is further extending its Radio Times brand by launching the Radio Times television trivia quiz on the satellite television channel PlayJam. The move, in conjunction with media company Static 2358, allows viewers to pit their wits against the experts of the Radio Times. Daily prizes will range from DVDs to videos and books. In addition, a weekly draw will include money-can't-buy rewards such as a VIP behind-the-scenes trip to a recording of Top of the Pops, including drinks in the show's Star Bar during the show. The quiz, which will be marketed in Radio Times magazine and on its website, runs for six weeks throughout March and April and is available to Sky's 5.7 million UK digital satellite homes. The BBC says that more than 1.6 billion games were played on the channel in its first year alone, with PlayJam having 1.3 million registered users in the UK. Rebecca Woodward, head of new media, Radio Times, said: "It's the first time Radio Times has launched this kind of interactive service, and now Sky Digital's viewers have the chance to take on the experts of Radio Times and PlayJam. "We cover the best things on TV each week and we believe working with PlayJam means Radio Times itself is now one of the best things on TV". {{CTN }}