Select & Save is to stage a fightback against the major multiples’ continuing drive into the c-store sector by launching a new Commuter format for city centres.

The symbol group, which currently has 87 stores operating under its standard fascia, plans to open its first store under the new format next to Birmingham New Street train station at the end of next month or early May.

The 2,500 square feet store, which will represent an investment of £150,000, will boast 40 metres of refrigeration space but will have no frozen offering at all.

If successful, the company hopes to make the format available to other retailers looking for a new opportunity.

For the full story read this week's issue of The Grocer dated March 12.