The little red tractor is set to be displayed on more lines after the first deal involving sugar.
One kilogram packs of sugar produced at British Sugar's Bury St Edmunds sugar factory will begin to carry the logo in October, following an agreement between the NFU, British Sugar, Silver Spoon and Assured Food Standards. The six other UK sugar factories are set to follow.
Assured Food Standards, which runs the scheme, said the logo would now be targeted at processed foods and catering establishments. Processed products must have 95% certified ingredients before they can carry the logo, so lines with significant sugar content have been excluded to date.

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