It was time to raise a glass or two when the grocery world met at a reception in London this week to celebrate their success in The Grocer’s Top Products Survey.

Hosted by The Grocer at the Albannach bar and restaurant in Trafalgar Square, the party was a chance for marketers, brand managers, PRs and advertising agencies to toast their brands being named in our Star Products and Top Campaigns awards.

It was our chance to recognise and reward the very best in innovation and marketing within the industry.

All Star Products will now automatically be entered into The Grocer Gold Award for Best NPD while Top Campaigns will go forward to the GRAMIAs.