Twinings has given its Iced Tea range a new look. It has redesigned the can packaging across the range. And it has launched the drinks in a 1 litre tetra spin cap carton, designed to satisfy the demand for in-home consumption. This will be available in peach, Earl Grey, Green Tea & Lemon and Green Tea & Mandarin. Twinings claims that sales of its Iced Tea range grew by 69% last year following the launch of the Ready to Drink Green Tea range. {{MARKETING - P&P }}

Topics