Nisa-Today's is offering its members the chance to capitalise on the rapid growth of the premium packaged spirits sector by introducing its own versions. These are based on Nisa's Kommisar vodka brand and have a competitive rsp of 89p. There are two variants of Kommisar Ice, lemon ­ the key flavour in the sector ­ and lime, which offers a point of difference. Trading director Rusell Grant said: "This gives our members a vital usp within a strong growth sector. We are confident it will appeal to its target market through on- shelf impact, value for money and product quality. "It will be supported by promotions including price reductions and multibuys, and there is scope for range expansion." {{DRINKS }}